Episode 10: Getting Equipped with the Essential Marketing Strategies and Connect with Your Ideal Investor

June 6, 2023by Abdiel Precym

Finding and connecting with the right investor can be a complex aspect that entrepreneurs have to deal with in the real estate business. Today, we are with Royce King, a real estate expert, and marketing strategist known for her passion for helping small businesses grow. Royce is an SBDC Certified coach who owned and managed several properties and mentored more than 250 businesses. She has written thousands of content and published several books, including one on the benefits of digital marketing and how it can help entrepreneurs grow and increase their profits. 

In this episode, Royce tells us her story of hitting rock bottom and managing to jump back into the game by incorporating her passion for marketing into her real estate business. She shares the must-know marketing strategies to connect with ideal investors.

Key Takeaways:

  • Set yourself apart with an effective one-liner
  • How do you attract the ideal investor?
  • Considering more than the demographics in attracting the right investor
  • The importance of a proficient marketing strategist¬†
  • Build an investor list and recession-proof your business
  • Communicate and build trust with investors
  • Fundamental topics to discuss with investors




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